Introducing head designer of the label AARITA – Archana. She designs each and every piece keeping in mind to embrace the feminine side of every woman. She takes special care of silhouettes, cuts, prints and patterns of the entire collection every time because she is a big-time believer that all bodies are unique and remarkable and all women are extraordinary.
About the Label
”AARITA” is a small homegrown clothing brand. They bring traditional Indian artisan techniques into sharp, contemporary designs. Each and every product from their collection is full of creativity with a reflection on culture which is inspired by India’s rich heritage culture.